<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Front & Center]]></title><description><![CDATA[Fractional CMO and personal brand advisor.]]></description><link>https://www.frontandcentermktg.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Sat, 04 Apr 2026 23:19:14 GMT</lastBuildDate><atom:link href="https://www.frontandcentermktg.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Fractional CMO: What It Is, What It Isn’t, and Why That Matters]]></title><description><![CDATA[Fractional CMO is one of those terms people hear often but rarely see explained clearly. Here’s what the role actually is, what it isn’t, and when it tends to make sense for founders navigating growth.]]></description><link>https://www.frontandcentermktg.com/post/fractional-cmo-what-it-is-what-it-isn-t-and-why-that-matters</link><guid isPermaLink="false">69b72de6ea38c468abd9a82b</guid><category><![CDATA[Fractional CMO]]></category><pubDate>Wed, 18 Feb 2026 05:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_471eacd707c44a7091b67e0f690bcbff~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[A Note From Me]]></title><description><![CDATA[Front &#38; Center is entering its next chapter. A recalibration toward high-touch brand strategy and fractional CMO support for founders navigating growth, transition, and visibility.]]></description><link>https://www.frontandcentermktg.com/post/a-note-from-me</link><guid isPermaLink="false">69b72c32ea38c468abd9a429</guid><pubDate>Thu, 15 Jan 2026 05:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_531c6317723049d59555a9ef7ae8ad11~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[When Winning Looks Like Walking Away - With a Plan and a Payoff]]></title><description><![CDATA[We glorify the launch and the scale, but what about the founder who finishes well?
This is the story of one business owner who built something solid, sold it on her terms, and walked away with the win.
A reminder that sometimes success means knowing when to step back - not just when to push forward.]]></description><link>https://www.frontandcentermktg.com/post/when-winning-looks-like-walking-away-with-a-plan-and-a-payoff</link><guid isPermaLink="false">69b720d538ed2d8be45d58d5</guid><category><![CDATA[Client Spotlight]]></category><pubDate>Mon, 30 Jun 2025 14:41:17 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_ededdb28b6b64168a870bbd907f91bd0~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Didn’t Get The Q2 You Banked On: What’s Your Contingency Plan?]]></title><description><![CDATA[In the span of fifteen minutes, three emails come in. Three prospective projects collapsed. More than $70K in potential Q3 revenue? Gone.]]></description><link>https://www.frontandcentermktg.com/post/didn-t-get-the-q2-you-banked-on-what-s-your-contingency-plan</link><guid isPermaLink="false">69b720d538ed2d8be45d58f2</guid><category><![CDATA[New Business Formation]]></category><category><![CDATA[Brand Revamp]]></category><pubDate>Sun, 25 May 2025 21:37:54 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_267ba80b446548139bf4c209a7973dfb~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Institutionalizing Intuition: How I’m Learning to Trust My Gut Without Losing My Grip]]></title><description><![CDATA[Can you build intuition into your business model without tossing out logic or data? Here's how I'm giving gut checks a seat at the table.]]></description><link>https://www.frontandcentermktg.com/post/institutionalizing-intuition-how-i-m-learning-to-trust-my-gut-without-losing-my-grip</link><guid isPermaLink="false">69b720d538ed2d8be45d58f1</guid><category><![CDATA[Brand Revamp]]></category><category><![CDATA[New Business Formation]]></category><pubDate>Mon, 05 May 2025 13:18:24 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_361e5de89eb24145b9985e991391667b~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Don’t Romanticize the Leap: Why a Slow Burn Into Entrepreneurship Can Be the Smarter Move]]></title><description><![CDATA[We’ve somehow made “just quit” the gold standard for courage. But if you’ve got the runway to make a gentler transition into entrepreneurship - take it. That’s not fear talking. That’s wisdom earned the hard way.]]></description><link>https://www.frontandcentermktg.com/post/don-t-romanticize-the-leap-why-a-slow-burn-into-entrepreneurship-can-be-the-smarter-move</link><guid isPermaLink="false">69b720d538ed2d8be45d58d4</guid><category><![CDATA[New Business Formation]]></category><pubDate>Tue, 22 Apr 2025 15:35:36 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_389f20c221474c47bf270d70394ab3d5~mv2.png/v1/fit/w_873,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Navigate Uncertainty Without Burning Out Your Business Or Yourself]]></title><description><![CDATA[Real talk, right now conversations with clients feel like handing sunscreen to someone who’s on fire. Here’s how to reset without unraveling - yourself or your business.]]></description><link>https://www.frontandcentermktg.com/post/navigate-uncertainty-without-burning-out-your-business-or-yourself</link><guid isPermaLink="false">69b720d538ed2d8be45d58f0</guid><category><![CDATA[New Business Formation]]></category><category><![CDATA[Brand Revamp]]></category><pubDate>Fri, 11 Apr 2025 13:46:39 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_f7321b2afe2a4e84ab3ad1cf8328a98c~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Wix Studio Is Here, Color Me Obsessed]]></title><description><![CDATA[When Wix unveiled it's new Studio editor at the beginning of the year, best believe I jumped on it like white on rice.]]></description><link>https://www.frontandcentermktg.com/post/wix-studio-is-here-color-me-obsessed</link><guid isPermaLink="false">69b720d538ed2d8be45d58d3</guid><pubDate>Tue, 11 Jun 2024 13:01:22 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_9c2b8fcfa23d499e9fdce214a55a554e~mv2.jpg/v1/fit/w_1000,h_683,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[The Business Plan: What It Is, Why You Need One, Where To Start]]></title><description><![CDATA[Ah, the business plan. Whether you’re seeking investors, looking for funding, or simply trying to get a clear picture, start here.]]></description><link>https://www.frontandcentermktg.com/post/the-business-plan-what-it-is-why-you-need-one-where-to-start</link><guid isPermaLink="false">69b720d538ed2d8be45d58ef</guid><pubDate>Fri, 07 Jun 2024 18:37:07 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_3c23ebb98bc2471a9522fe3816d47bc4~mv2.jpg/v1/fit/w_1000,h_683,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Front &#38; Center Founder Mary Beth Henderson Featured By Bold Journey]]></title><description><![CDATA[She talks self-confidence, self-esteem and, most importantly, how to develop yours as an entrepreneur...]]></description><link>https://www.frontandcentermktg.com/post/front-center-founder-mary-beth-henderson-featured-by-bold-journey</link><guid isPermaLink="false">69b720d638ed2d8be45d5908</guid><category><![CDATA[Press & Praise]]></category><pubDate>Fri, 02 Feb 2024 13:56:37 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_23b0c9729bd8418f930bb6b2c3cc5be9~mv2.jpg/v1/fit/w_1000,h_683,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>F&amp;C Team</dc:creator></item><item><title><![CDATA[Resolutions Out, Intentions In - Reverse Engineering Your Path Through 2023]]></title><description><![CDATA[Well friends, here we are, two months into 2023. How are those New Year resolutions looking? Hard pass? Distant memory? Grab your coffee,...]]></description><link>https://www.frontandcentermktg.com/post/resolutions-out-intentions-in-reverse-engineering-your-path-through-2023</link><guid isPermaLink="false">69b720d538ed2d8be45d58e9</guid><pubDate>Wed, 01 Mar 2023 17:25:52 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_3d86c575dfeb4cf69ffe5b4521969467~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Speak Your Truth - Weighing, Drafting Societal/Political Social Media Posts]]></title><description><![CDATA[One-size-fits-no-one. Find your voice, weigh the outcomes, and speak your truth as business leadership on social media. My role, as I see...]]></description><link>https://www.frontandcentermktg.com/post/speak-your-truth-weighing-drafting-societal-political-social-media-posts</link><guid isPermaLink="false">69b720d538ed2d8be45d58e8</guid><pubDate>Tue, 30 Aug 2022 12:07:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_5171456b6a584d4b344930~mv2_d_3000_2000_s_2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Best of Both - 6 Steps to Stay on Brand, Play with Creative]]></title><description><![CDATA[A house divided. Do you stay true to your brand standards or dive in on the latest design trend? You’re in good company as we wrestle...]]></description><link>https://www.frontandcentermktg.com/post/best-of-both-6-steps-to-stay-on-brand-play-with-creative</link><guid isPermaLink="false">69b720d538ed2d8be45d58e7</guid><pubDate>Mon, 04 Jul 2022 15:12:33 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_992db24a39a74893a66aaf92711df4cc~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Shoe Money - 4 Ways To Monetize Your Website, Diversify Revenue]]></title><description><![CDATA[It isn’t just about making money, but, let’s be real, dollars fund the dream and the dream is what we are all about doing. In this new...]]></description><link>https://www.frontandcentermktg.com/post/shoe-money-4-ways-to-monetize-your-website-diversify-revenue</link><guid isPermaLink="false">69b720d538ed2d8be45d58cf</guid><pubDate>Fri, 22 Apr 2022 11:15:01 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_174f0001d5e04f6ea45b70edb2643e2d~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Style Over Substance - Why it will Always Leave a Bad Taste]]></title><description><![CDATA[Confession. One of my favorite guilty pleasures is to pour some bubbles, snuggle up with the fur children and binge The Great British...]]></description><link>https://www.frontandcentermktg.com/post/style-over-substance-why-it-will-always-leave-a-bad-taste</link><guid isPermaLink="false">69b720d538ed2d8be45d58e6</guid><pubDate>Fri, 04 Mar 2022 15:50:49 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_7378495671616b73646645~mv2_d_5773_3837_s_4_2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Front &#38; Center Featured in Shoutout Atlanta]]></title><description><![CDATA[Founder &#38; HBIC Mary Beth Henderson shares Front &#38; Center's origin story and the thought process (read: lack-there-of) behind becoming an...]]></description><link>https://www.frontandcentermktg.com/post/front-center-featured-in-shoutout-atlanta</link><guid isPermaLink="false">69b720d538ed2d8be45d58e5</guid><pubDate>Sat, 04 Dec 2021 13:42:40 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_ee16a258948142b3b95dee9b4c966e65~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[The Make-Up-For-It Mindset Is Toxic, Tell The Others]]></title><description><![CDATA[Call it a PSA, love note or battle cry, from me to you, please stop trying to make up for it. ]]></description><link>https://www.frontandcentermktg.com/post/the-make-up-for-it-mindset</link><guid isPermaLink="false">69b720d538ed2d8be45d58ce</guid><pubDate>Wed, 07 Jul 2021 13:00:34 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_d6005813b1ba49f98541f73cad61959b~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[3 Big Instagram Features We've Been Waiting For &#38; Are Finally Coming]]></title><description><![CDATA[What a time, what a time! Instagram rolled out three new features we are pretty thrilled about. Here's the skinny on these latest updates.]]></description><link>https://www.frontandcentermktg.com/post/3-big-instagram-features-we-ve-been-waiting-for-are-finally-coming</link><guid isPermaLink="false">69b720d538ed2d8be45d58e4</guid><pubDate>Sun, 27 Jun 2021 17:58:08 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_15f8afdbf1e44cc3964162b082c52b44~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Is A Downturn The Time to Start Your Business? Could Be. ]]></title><description><![CDATA[Although start-up volume slowed, new businesses are forming despite the pandemic …or, plot twist, because of it. ]]></description><link>https://www.frontandcentermktg.com/post/is-a-downturn-the-time-to-start-your-business</link><guid isPermaLink="false">69b720d538ed2d8be45d58e3</guid><pubDate>Tue, 21 Jul 2020 12:08:49 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/82c5e3_deb1b24b763b4684b90a4a8bce9cc5e6~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item><item><title><![CDATA[Avoiding Burnout - The Same Rules Still Apply]]></title><description><![CDATA[I have come to understand that the same rules for avoiding burnout still apply - perhaps now more than ever. ]]></description><link>https://www.frontandcentermktg.com/post/avoiding-burnout-the-same-rules-still-apply</link><guid isPermaLink="false">69b720d538ed2d8be45d58e2</guid><pubDate>Tue, 16 Jun 2020 14:32:58 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_592d6e3178776f66674b67~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Mary Beth Henderson</dc:creator></item></channel></rss>