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Fractional CMO: What It Is, What It Isn’t, and Why That Matters
Fractional CMO is one of those terms people hear often but rarely see explained clearly. Here’s what the role actually is, what it isn’t, and when it tends to make sense for founders navigating growth.

Mary Beth Henderson
Feb 18


A Note From Me
Front & Center is entering its next chapter. A recalibration toward high-touch brand strategy and fractional CMO support for founders navigating growth, transition, and visibility.

Mary Beth Henderson
Jan 15


When Winning Looks Like Walking Away - With a Plan and a Payoff
We glorify the launch and the scale, but what about the founder who finishes well?
This is the story of one business owner who built something solid, sold it on her terms, and walked away with the win.
A reminder that sometimes success means knowing when to step back - not just when to push forward.

Mary Beth Henderson
Jun 30, 2025


Didn’t Get The Q2 You Banked On: What’s Your Contingency Plan?
In the span of fifteen minutes, three emails come in. Three prospective projects collapsed. More than $70K in potential Q3 revenue? Gone.

Mary Beth Henderson
May 25, 2025


Institutionalizing Intuition: How I’m Learning to Trust My Gut Without Losing My Grip
Can you build intuition into your business model without tossing out logic or data? Here's how I'm giving gut checks a seat at the table.

Mary Beth Henderson
May 5, 2025


Don’t Romanticize the Leap: Why a Slow Burn Into Entrepreneurship Can Be the Smarter Move
We’ve somehow made “just quit” the gold standard for courage. But if you’ve got the runway to make a gentler transition into entrepreneurship - take it. That’s not fear talking. That’s wisdom earned the hard way.

Mary Beth Henderson
Apr 22, 2025


Navigate Uncertainty Without Burning Out Your Business Or Yourself
Real talk, right now conversations with clients feel like handing sunscreen to someone who’s on fire. Here’s how to reset without unraveling - yourself or your business.

Mary Beth Henderson
Apr 11, 2025


Wix Studio Is Here, Color Me Obsessed
When Wix unveiled it's new Studio editor at the beginning of the year, best believe I jumped on it like white on rice.

Mary Beth Henderson
Jun 11, 2024


The Business Plan: What It Is, Why You Need One, Where To Start
Ah, the business plan. Whether you’re seeking investors, looking for funding, or simply trying to get a clear picture, start here.

Mary Beth Henderson
Jun 7, 2024


Front & Center Founder Mary Beth Henderson Featured By Bold Journey
She talks self-confidence, self-esteem and, most importantly, how to develop yours as an entrepreneur...

F&C Team
Feb 2, 2024


Resolutions Out, Intentions In - Reverse Engineering Your Path Through 2023
Well friends, here we are, two months into 2023. How are those New Year resolutions looking? Hard pass? Distant memory? Grab your coffee,...

Mary Beth Henderson
Mar 1, 2023


Speak Your Truth - Weighing, Drafting Societal/Political Social Media Posts
One-size-fits-no-one. Find your voice, weigh the outcomes, and speak your truth as business leadership on social media. My role, as I see...

Mary Beth Henderson
Aug 30, 2022

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